Success Tips & Strategies To Get Started Online!
Getting started online as an Internet Marketer is not as easy as many seem to tell you. Anytime you venture from the theoretical marketing world into the actual rough and tumble marketplace, you soon realize that learning the techniques is just the first step. Actually putting into practice the things you learn is both rewarding and scary at the same time.
I have been writing a few articles for Jeff Wellman’s blog, taking my recently learned facts, coupling them with my own life’s experiences that hopefully presented material that inspires others to achieve marketing success. I now know from personal experience how daunting, challenging and yes utterly exciting it is to create a website, make a blog and create a salable product. I think chronicling my experiences about this new venture will underscore the fact, that you can do this too.
My first step to Internet Marketing and gaining credibility in the marketplace was to create my own blog using WordPress at Video Editing Simplified. By asking Jeff Wellman many questions and reading on the Internet, I started writing my own posts, concentrating on provided good keywords, so the search engines would find me quickly. We have discussed earlier about using the Google Adword Tool, which allows you to test all kinds of keywords and phrases to target my niche. I submitted my site to any free service I could find, of course Google being the primary one. Jeff helped me add an affiliate link to Rapid Cash Marketing on WordPress and I signed up at Clickbank to add more affiliates in an attempt to monetize the blog.
Then there was the process of actually writing the articles for my new blogsite. This takes some time and effort, so be aware. There was a sense of satisfaction however, after each story was published. Seeing the content grow and realizing that each contribution made it more valuable to potential readers. My goal was to obviously have interesting content, good keyword support and in my case record several video tutorials to augment the article. I found some very good free stock pictures at Microsoft’s Clipart site: http://office.microsoft.com/en-us/images/ to make the submissions more visually appealing.
Since my niche for this blog is video editing, I found it more useful to record myself demonstrating editing techniques using Camtasia. This cut down on having to write boring technical details, instead readers could simply click on the tutorial and watch. How did I incorporate video into my blog? Really, it is quite easy. You need to create a Youtube account and upload any video associated with your marketing needs. While uploading, fill out the form describing the video, appropriate keywords and the http address of your site. When the video is processed, click on it to view, then press the “embed” button, this will give you the html code to place it into your blog. Copy and paste this code into your blog article (make sure the html view is selected in the WordPress edit window). If you have done it properly, you will see a nice video box in your article that readers can view.
I was excited when I received emails notifying me that people had commented on my blog. I told Jeff and his Wife, Lorraine: Lorraine’s Blog about my blog’s growing popularity. Alas, Lorraine explained that the general, vague comments were most likely spam and I should delete them. Spammers comment on hundreds of blogs in an attempt to advertise their sites. Some of these sites are potentially dangerous to your computer if you click on them and many contain pornography. I was deflated, to say the least. Lorraine softened the blow by explaining that spam was proving that my blog was getting into the search engines. Well, just another fact to add to my mental database of Internet disappointments.
One of my failings was my tendency to make video intros too long. I received a few comments from Youtube viewers complaining about them. It is never easy receiving negative feedback, but it is essential in order to improve your chances to gain customers. Therefore, I created a much shorter intro for the most popular video and will work on the rest later. It would be very unrealistic for me to paint a rosy picture of total success in my new endeavors. This is a good time for me to admit to frustration in these efforts. Every account you open requires passwords ( I suggest getting a password program to store them), new understanding on how to navigate these sites and a myriad of other details. I find the quality of being stubbornly determined is very handy in marketing or with anything associated with a computer. Trying things repeatedly with slight changes is the only way to get the desired results sometimes.
During the same time, I was not only creating some videos for Jeff for an upcoming product, but was also making tutorials for my first product. I have a full time job, so this work was undertaken during my downtime. This process requires recording screen casts in Camtasia, augmenting sound and adding elements in Vegas Pro and making sure that they were tucked neatly into organized folders, so I could make sense of it all. This process took several weeks and finally my product videos were ready.
Now many questions came bubbling up for poor Jeff. How do I make a squeeze, thank you and download page? Where do I put it? How do I submit my product to click bank so they will accept it? More information, more work and more questions continued to rear their ugly heads. Finally, I had my product videos and sales pages uploaded to my site and tested to see if they worked. I had my product proposal submitted to Clickbank. I was relieved to learn they accepted it. Fortunately, Jeff had some valuable suggestions, not only sell the product in the front end; add PLR rights to the videos as a separate product. He also suggested I remove the wmv files (which were bundled in the product) and include them instead to the PLR product to enhance their value. I agreed it made a lot of sense, but oh, no, that means more changes to the sales and thank you pages and stripping my videos of there identifying elements so that customers can brand them. I am still in the process of the PLR phase of my first product launch. Well at least I have a product actually for sale at this point. Video Editing Simplified
In the next article, I will be relating my next web site launch and the associated joys and sorrows of creating it. I hope these details will not bore you too much, but will inspire you. You remember how I confessed my fears of starting something new in my earlier posts. So this should motivate you to use the information you’ve obtained from Rapid Cash and from the fine marketing products and start your path toward greater financial independence. I am taking that path, sometimes taking a few steps back, resting for a moment, but I am finally committed in make this work. If my journey will help other fellow beginning marketers, so much the better.
Harvey Poling jr.